Branding Archive

The economic essentials of digital strategy

The economic essentials of digital strategy: a supply-and-demand guide to digital disruption In July 2015, during the championship round of the World Surf League’s J-Bay Open, in South Africa, a great white shark attacked Australian surfing star Mick Fanning. Right before the attack, Fanning said later, he had the eerie … Read more

A Beginner’s Guide to Social Media, Blogging, and Branding

Guide to Social Media, Blogging, and Branding   A Beginner’s Guide to Social Media, Blogging, and Branding Today, many people blog. Whether about life experiences, cooking recipes, DIY projects for the home, or wedding inspirations, blogging can take form of anything you want to share your knowledge about. Six years … Read more