The economic essentials of digital strategy

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The economic essentials of digital strategy: a supply-and-demand guide to digital disruption

In July 2015, during the championship round of the World Surf League’s J-Bay Open, in South Africa, a great white shark attacked Australian surfing star Mick Fanning. Right before the attack, Fanning said later, he had the eerie feeling that “something was behind me.” 1 Then he turned and saw the fin.

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